ACTION YACHTS · AI concierge

AI Assistant

Our website has an AI assistant that answers questions about rentals, boats, eFoils, service and ACTION YACHTS CLUB 24/7. Here you can find out how it works and how we handle your data.

You are talking to artificial intelligence

The assistant is an AI system, not a person. In line with the EU Artificial Intelligence Act (Regulation (EU) 2024/1689, Art. 50) we tell you this clearly at the start of every conversation and in the chat window. The assistant never pretends to be a person.

A member of our team can take over at any time – just ask in the chat, write to info@actionyachts.eu or call +385 99 6469 107.

What the assistant can and cannot do

It answers using the content of our website: products and prices, rentals and booking, charter, service, rental terms and the public rules of ACTION YACHTS CLUB. It can pass your enquiry to our team.

Answers may contain errors. Prices, availability, delivery dates and offers are binding only when confirmed by our team or shown in the checkout. The assistant does not see the live booking calendar, does not make bookings or payments and does not take decisions about you.

What data is processed

  • The text of your messages and the address of the page you are on – sent to generate the answer.
  • Your IP address – used only to protect the service against abuse (message limit) and deleted automatically after about one hour.
  • The conversation history – stored only in your browser for the current session (it disappears when you close the window).
  • Before the chat starts we ask for your e-mail, so that our team can follow up on your question. Your e-mail, the first question and – if you ask to be contacted – the details you provide, a summary and an excerpt of the conversation are passed to our team. The e-mail is remembered in your browser so that you do not have to enter it again.

Who processes the data

Controller: ACTION YACHTS d.o.o., Savska cesta 32, 10000 Zagreb, Croatia, OIB 16033688533, info@actionyachts.eu.

Processors: Cloudflare (operation of the service), Anthropic (AI language model that generates the answers) and Klaviyo (delivery of enquiries to our team). Some of them may process data outside the EU (USA); such transfers rely on appropriate safeguards such as the EU standard contractual clauses or the EU–US Data Privacy Framework. Under the terms of the AI provider, conversations sent through its commercial API are not used to train its models.

Purpose, legal basis and retention

We process the data to answer your question and handle your enquiry (steps before concluding a contract, Art. 6(1)(b) GDPR) and to secure the service (legitimate interest, Art. 6(1)(f) GDPR).

Enquiry details are kept only as long as needed to handle the enquiry and any subsequent business relationship, unless the law requires longer. We do not send marketing communication based on the chat without your separate consent.

Please do not share

Card numbers, passwords, ID documents, health information or other sensitive data. The assistant never asks for them; payments are made only through the secure checkout on our website.

Your rights

You have the right to access, rectification, erasure, restriction of processing, data portability and to object to processing. Write to info@actionyachts.eu. You may also lodge a complaint with the Croatian Personal Data Protection Agency (AZOP, azop.hr).

More information is available in our privacy policy.

Last updated: October 2026